Tag Archives: herpreneur

Special Announcement from Annette Lackovic

Special Announcement from Annette Lackovic

Special announcement…Listen up as I have two things to share.

Go here so I can learn more about you!

How To Increase Attendance in Group Coaching Programs

How To Increase Attendance in Group Coaching Programs

As coaches, we can feel major pressure of getting our clients results, ensuring they stay motivated not to mention the burden when they want to cancel and it’s a  long term contractual coaching programs (such as Masterminds & Group Coaching programs)

We are all human, and understand that our clients can get demotivated from time to time. But the last thing you want is to have them completely fall off the wagon.

I don’t know if you have ever had the feeling of the realisation that you haven’t seen a member of your group for months…let’s just say it can be a nerve-racking feeling and there’s always that internal feeling like you should’ve realised sooner and reached out to them.

Or even worse…

… you realise it when their membership is about to finish and now you have no hope of getting them to resign as it has been ‘a waste of money’ in their mind.

I’ve been there. Hence, why I am passionate about walking you through this, as it’s 3 very easy fixes.

Today, I share with you easy-to-do strategies to help boost the attendance rate of your coaching group programs and allow you to introduce a 5-star service that will help you sleep soundly at night.

So many of us are focused on 12-month membership sales for memberships, mastermind programs, and contractual agreements.

And if you don’t have the behind-the-scenes infrastructure to help the unmotivated turn-up, then you’ll have a very hard time renewing them…more importantly delivering what you promise.

So today, I’m going to share with you our CONVERT Club Customer Care process that we do to record the attendance in a group coaching program:

  • The importance of a ‘kick off call’
  • The Scoreboard spreadsheet
  • The ‘30-day and 45-day non-attender’ email
  • “The Fluffer” – What is it and why it’s important
  • 90-day before renewal touch point

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Watch video of this Episode below.

Personal Branding YOU! With Mary Henderson

Personal Branding YOU! with Mary Henderson

Let me take you back in time if you’re a seasoned businesswoman. If you’re not, allow me to open your eyes to the world of Personal Branding.

Creating what you thought was ‘branding’ was probably the most exciting part of starting your business or stepping into being a solopreneur.

In your head you had flashes of the concept; from the colours to the type of font you wanted to use on your website and logo. You then eagerly trotted off to Canva to design your logo or if you have been around a while you’d hire a logo designer.  Once you got your logo you then built the website to match… thinking that is everything to do with branding.

Am I right?

Well, that’s what I thought too, hence why I specialise in sales not branding, unlike Mary Henderson.

Mary is internationally recognised as a Personal Branding Specialist who stands tall in helping you get your branding message to market on point. She believes in helping individuals bring their genius zone to the forefront and helps you wrap a brand around that so it can be monetised in a way that skyrockets your positioning to untouchable heights.

In today’s conversation, Mary shares WHY branding is the first and most crucial step in any business. She shares why it’s not just about the logo and how to really harness the full essence of you.

It’s a big juicy 55min episode with soooo much great content, I hope you enjoy it as much as I loved speaking to Mary, she’s absolute GOLD!

Enjoy,

Annette xx

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‘Heart Maths’ Mary’s Heart Monitor she swears by.

Mary’s Website: Mary Henderson Coaching

Mary’s LinkedIn

Mary’s Facebook

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Mary’s Bio:

Mary is an internationally recognised Personal Branding & Online Business Specialist.

Mary helps Industry Experts systemise, digitalise and commercialise their knowledge, wisdom and skills into a scalable & profitable online business and brand so they become an authority in their niche.

Mary has 20+ year s experience building 7 & 8 figure businesses & building high performance sales teams in the IT sector and 15 years delivering online solutions for large and small businesses. She has been featured in many publications and is regarded a thought leader in the Digital sector .

Mary’s point of difference is her Personal Branding technology, a SaaS Platform that has the ability to define a person’s brand essence with precision that can be applied across all communication touch points.

When you engage Mary, you access 39,000+ hours of knowledge, wisdom and experience in Personal Branding, client profiling, lead generation strategies, online course development, sales leadership, content development and digital acumen.

Mary embraces technology and social media in a big way and her followers are growing daily.

Mary is a heart centered, compassionate and tenacious entrepreneur who thrives on human transformation and witnessing people fulfill their dreams.

[DRIVE] March 2023

OMG Season 4…We Are Back!!!

Last year we had our biggest season for Herpreneur Podcast releasing interviews weekly. To be honest, it stretched me as our business (The Sales Institute) was going through massive growth and I had stepped into the CEO role.

Over time guilt started to creep in.

The feeling that I was taking hours out of a high-generating business and focusing on launching a new episode every week started to kick in big time. The goalposts had changed and the process of my third year of podcasting started to lose its fun. The turnaround time was fast, my team was also being stretched using all resources to keep our weekly promise.

Then an universal message landed in my lap…

It was in the middle of interviewing Samantha Wills (episode 123). Samantha said something that resonated so deep like a bolt of lightning had struck me.

I asked her “What was the moment when you knew it was time to wrap up and walk away from your $10M company?”

Samantha who is globally known for building one of Australia’s best-known accessories brands responded with “I started to work with my head and not with my heart”

At that moment, I got my message.

I needed time out. I needed to pause the show.

I wanted space to feel my internal compass. To feel if the show is aligned with what I want to do in the world. If it was even important to me?

Episode 124 came out. It is called ‘Show Closure – Special Message’

I shared with the audience how I was feeling. I believe in full transparency as I want to give other women permission to speak out if things feel out of alignment.

The very next hour, I notified all upcoming women who were lined up to be interviewed.

That was August 4th, 2021.

Suddenly last week out of the blue I made a connection on LinkedIn. This woman was so inspiring in her journey of business before I knew it, I started typing “I’d love to interview you in Season 4 of the Herpreneur show”

And just like that, the sparkle was back!

I said to myself, I just need to set new rules, new boundaries. A new format that suits where I am in life as a CEO.

I’ll go back to fortnightly releases as that was when it was fun, it’s less pressure on the team and most importantly can banish the feeling of guilt, having a huge split focus every week.

So, I’m super proud to say The Herpreneur show is back! I’m Back and super pumped!

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PD Warrior with Melissa McConaghy

Do you have message that is so strong you can’t ignore it?

You fear that you’ll be ridiculed at the start, but the evidence is so strong you really want to get it out there?

Then this is the interview for you.

This episode is with Melissa McConaghy who is an expert in her field; who spoke up about new findings that had her pulled over the coals and nearly lost her reputation in doing so.

Today, we hear her journey from a specialist to now a leader and business owner of PD Warrior.

We hear the journey of how Melissa stumbled upon evidence of a better way to treat Parkinson patients and turned this powerful research into a business that now services people worldwide.

 

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ARC: Advanced Rehabilitation Centre

PD Warrior

Melissa’s Book: The New Parkinson’s Treatment; Exercise is Medicine

 

About Melissa

Melissa is a clinician, educator, author, entrepreneur and thought leader. Recognised as a Specialist Neurological Physiotherapist in 2010 by the Australian College of Physiotherapists, she holds this title as one of only 8 in Australia. Academically, she also holds a Master of Health Science (Neurological Physiotherapy) and Grad. Certificate in Public Health. Melissa has been very active in the Australian Physiotherapy Association and currently sits on the NSW Branch Council. She is past chair of the Neurology Chapter in NSW and NSW National Representative. Currently, Melissa holds the position as Co-director of the International Neurological Physical Therapy Association (INPA) for the World Confederation for Physical Therapy.

As an educator, Melissa has taught thousands of physiotherapists, exercise physiologists, and fitness professionals in topics ranging across Stroke, Polio, Multiple Sclerosis, Parkinson’s disease, and Technology in Rehab. She presents regular evening lectures and workshops for the Australian Physiotherapy Association as well as for PD Warrior and Advance Rehab Centre. Melissa has also presented at many National and International Conferences as an invited speaker and has recently been appointed Adjunct Professor at La Trobe University.

Melissa also coordinates the internship programs for Physiotherapists and Exercise Physiologists with ACU and Macquarie University. Melissa established Advance Rehab Centre in 2006 as a specialist neurological outpatient and home-based rehab facility and she has grown this to a team of 75staff with an outstanding clinical track record and team culture. The centre is dedicated to clinical excellence and innovation and has produced some world-class programs, least of all, PD Warrior, which became an independent entity in 2015. Advance Rehab Centre was awarded the Australian Allied Health Practice Excellence Award in 2019 and was a finalist in the HESTA Excellence awards and Small Business Champions Business of the Decade in 2020. PD Warrior is now taught and licensed internationally to other physiotherapists and health professionals in four languages across 10 countries. Melissa is an active CEO of both companies.

As a thought leader, Melissa has led the way creating exercise programs incorporating intensive neuroplasticity training principles for people with neurological conditions such as Parkinson’s disease, Multiple Sclerosis, stroke and brain injury. In 2018, Melissa pioneered the first online global Summit for Parkinson’s disease, using cutting edge technology, this three-day summit was streamed live into people’s homes removing the need for travel and accommodation expenses, well before COVID demanded this transition to digital conferences. This summit has since raised $150,000 for global Parkinson’s charities and has hosted over 150 world class speakers.

In 2020, Melissa purchased the first LEXO® End-effector Robotic Gait Trainer in the world and leads the way in the use of Robotics and technology in rehabilitation in Australia.

As an author, she published the Amazon Best Seller “The New Parkinson’s Treatment: Exercise is Medicine” in 2014 which has since gained distribution rights with Simon and Schuster and is into it’s second edition. She also
contributed to the publication “The Late Effects of Polio: Managing Muscles and Mobility” as part of the Polio Australia Clinical Advisory Group.

Melissa is the winner of several awards including Australian Physiotherapist of the Year in 2019 and APA Contribution to the Profession Award in 2019 and in 2020, Melissa was awarded as the Small Business Champions Entrepreneur of the Year.

 

Working In Your Feminine Energy with Ainslie Young

Businesswomen are burning out BIG TIME.

Sadly, it’s happening more now in the past 5 years in comparison to the past decade.

WHY?

Because more women are starting business than men

yet we are working like men… (we explain more on that in the interview)

I have been passionate and preaching this topic for the past 3 years

as I had my dash with burning out and deep down I KNEW the way I was working was NOT GOOD!

It had to change!

So, sharing this interview on the show has me BEYOND excited.

Ainslie Young is a Feminine Embodiment Coach and Mentor.

She shares ‘The 5 levels of disassociation’ that we as women go through before we have a breakdown or a breakthrough.

Also besides teaching us her tricks of the trade-in how to tap into our feminine energy.

Ainslie also shares the specifics around how to work based on your menstrual cycles and the different strengths we have during that month.

Such a great eye-opening interview, especially for those who have yet explored this education and really want to make a change on how to work in FLOW and less stress.

Enjoy
Annette

 

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Ainslie’s Insta

Ainslie’s Podcast – Feminine Business School

Ainslie’s Website

 

About Ainslie

Ainslie Young is a Feminine Embodiment Business Coach & Mentor who is passionate about partnering with female business leaders and showing them how to work smarter not harder, by combining feminine marketing strategies with their inner body wisdom so they too can create successful and sustainable businesses on their own terms.

Ainslie can be described as a heart-centred strategist thanks to her university qualifications in psychology and marketing, her life coaching and feminine embodiment certifications plus her extensive corporate experience in marketing coupled with her own entrepreneurial adventure across product and service based businesses.

In addition to her high-end mentoring and consulting, she also runs sold out workshops, retreats and intimate in-person business mastermind events in both Hong Kong, Singapore and Australia.

In 2018 Ainslie was awarded a Hong Kong Women’s Leadership in Business award and has been a Finalist in the Beautiful You International Coach of The Year category 2017-2018 and Emerging Coach of The Year category 2016-2017, plus was listed as a Young Entrepreneur To Watch in Anthill Magazine’s ‘30 Under 30 Rising Stars.’

She has been featured multiple times in the Australian Press including The Sunday Telegraph and the Collective Magazine and she also has her own podcast, ‘Feminine Business School’ that debuted at #1 on iTunes in Hong Kong and Singapore and #2 in Australia.

Ainslie is obsessed with her ‘cute as a button’ daughter Xanthe, writing and consuming words, almond croissants, and swimming in the ocean (although she doesn’t get to do it often living in Asia!). You can learn more about Ainslie over at her website startingwitha.com

 

Top 5 Sales Hacks For Social Media Campaigns

Straight up talk; you work so damn hard with your social media marketing but still not getting the results you KNOW you can get.

But what’s wrong? “What’s going on” you quietly ask to yourself?

You are asking yourself ”why doesn’t my ads convert as good as my competitors?”

If you are writing ads on social media… or heck even posting that you want to convert in the way of getting more clients

and it’s not performing, this episode is totally up to your alley and a MUST Listen!

(Believe me when I say once you listen you’ll thank me later… it will blow your mind)

In this episode, I’ll be sharing with you how to create ‘copy’ that gets ’read and converts
You’re gonna droll over this!

These are 5 hacks that are going to be HUMONGOUS in helping you convert like a queen in your industry.

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IMPORTANT: Podcast show survey I want your feedback:

Take approx 50sec’ : www.annettelackovic.com/survey

 

Instagram…The Social Club with Brooke Vulinovich

Her online Social Coaching community is in 32 countries around the world and is awarded in the top 50 small business leaders in Australia, but Brookes journey never started out to be a social media specialist.

She shares exactly how it all unfolded and the ah-ha! moment when she realised she’s seen as the go-to girl.

In today’s episode, Brooke shares the most important things you need to do on Instagram….even if you are already savvy on the platform, she’ll help give you a big nudge PLUS also stripping it back to some fundamentals basics that most business miss and why you aren’t converting on this platform right now.

 

Mentions on the show:

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Brooke’s personal Instagram account

The Social Club Community Instagram account

Brooke Insta Hashtag Hack 

Brooke’s website

Free Ebook

 

About Brooke

Brooke Vulinovich is an Instagram specialist, international keynote speaker, creator of the global Social Club Membership and Academy and a regular guest on Channel 9 News Perth.

With a background in sales and marketing, Brooke’s love of customer service and her enthusiastic personality allowed her to quickly skyrocket through the digital marketing world to become one of Australia’s most influential Instagram speakers and trainers working with brands like American Express, Dermalogica, Mazda and City of Perth.

Brooke specialises in educating businesses on exactly how to leverage the power of Social Media to increase their brand awareness and boost their bottom line.

Her online coaching community – the Social Club Membership – has empowered thousands of businesses in 32 countries with the knowledge, confidence and tools to get real results and sell using Instagram.

Brooke’s journey from employment to business owner was not a clear path, and she has pivoted to exactly what her audience and clients want to build her Social Club community and highly successful business. Like any business owner, there have been ups, downs and plenty of in-between moments. But Brooke has been a leader in business with integrity and innovation being values that have led to fast and furious success.

Brooke’s media profile is also rapidly rising with a long list of well-known media outlets on her “featured in” list, as well as a long list of podcast appearances.

In 2019 Brooke was awarded in the Top 50 Small Business Leaders in Australia, featured on the cover of Inside Small Business Magazine Spring 2019 edition and referred to as the “Queen of Media” by the West Australian newspaper.

In 2020 Brooke was chosen for the cover of The Business Collection launch edition and named as a “Face to Watch in 2020” by the West Australian Newspaper.

 

Fitcover

Fitcover ‘The Story Behind Sweat Proof make Up’

From fitness models to the everyday girl working out and posting on Instagram the conversation around wearing makeup when working out today is the norm.

Though the concept of Fitcover started way before Instagram was a BIG THING.

Yep, thats right …

As most amazing products that are launched; they usually always come from the founder searching to find an answer to their own pain.

Nova Jane, Founder of Fitcover, a natural mineral-based makeup to wear when you workout…and not clog the pores.

Nova was an acne sufferer who also LOVES to work out. Like every acne suffer being embarrassed of their acne, they are always looking at how they can fix it OR cover it up.

Though the more Nova covered it up, the worst it got. Especially when she was training at the gym.

Until one day it dawned on her ” Why isn’t there a mineral makeup that you can wear to the gym that ‘stays’ and doesn’t affect my skin”?

Today, Nova has built a huge following on Instagram, has a team of 6 staff helping pack and ship the Fitcover products all while she continues to build her workout makeup empire.

Fitcover is carving the way being the first in Australia to combine two massive markets together; ‘Health & Fitness’ and ‘Makeup’

In this interview, you’ll hear the journey of creating a new concept to the marketplace, all the way through to the importance of relying on your ‘gut’ even when everyone tells you it isn’t going to work.

Enjoy!

Annette

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Fitcover website 

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About Nova

Nova Jane is an Australian entrepreneur who launched a movement that brought together the beauty and fitness industries. Through her brainchild, Fitcover, she is bridging the gap between fitness and makeup through Fitcover products.

Fitcover is available online worldwide. She is constantly motivating, inspiring, and empowering active women to keep moving towards a positive, healthy, and active lifestyles. In the age of social media filters, she gets her message about real issues women face in the most honest and refreshing way.

Your Body Is Your Business

Understanding that your body is a part of your business…though most only take it seriously when things go wrong.

We schedule in launches, appointments, meetings all these money-making tasks but most women don’t schedule their own self-care; it’s like a ‘non-essential’ but these are imperative not to just your to your health and happiness….but also how we can show up in a peak performance state for our business.

Today, we cover 5 areas of education for you to observe:

Sleep

Nutrition

Sex

Exercise

Sunlight

Lets get you thriving!

Annette

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