Tag Archives: small business marketing

Carman’s Kitchen with Carolyn Creswell

At age 18 she bought a tiny business for $1000, today it’s known as an Australian iconic food brand CARMEN’S.

Today you’ll hear the story of how Carolyn Creswell uses to park her little Daewoo car alongside the big semi-trailers at the supermarket loading docks to delivery her product to the largest supermarket chains in Australia.…(not any more though!)

We hear about Carolyn’s biggest challenge in her 28yr of business plus she also shares her very sound advice for other businesswomen.

Mentions on the show:

Carman’s Kitchen website
Carman’s products

Stay in contact with me here:
Facebook and Instagram page

About Carolyn Creswell

Carman’s was founded in 1992 by Carolyn Creswell. The then 18 year old first-year university student bought the small muesli business where she worked part-time for $1,000. At the time, they supplied a few cafes and delis around Melbourne.

Fast-forward to present and Carman’s gourmet range is now available in all major supermarkets across Australia, as well as being exported to many countries around the world.

Carolyn is an Ambassador for the Asylum Seekers Resource Centre and Patron of the St Kilda Gatehouse.

Carolyn’s business acumen has led to a number of accolades including being named the 2012 Telstra Australian Business Woman of the Year and the winner of 2007 Ernst & Young’s Young Entrepreneur of the Year Award. She is also a graduate member of the Australian Institute of Company Directors. As a proud mother of four young children with her husband Peter, Carolyn has a strong commitment to healthy work-life balance which is also reflected in the supportive culture of the Carman’s office.

 

Decoding Weight Gain in Your 40s & 50s: Stress, Alcohol, and Cravings Unveiled! with Annette Lackovic

 Decoding Weight Gain In Your 40s and 50s: Stress, Alcohol, and Cravings Unveiled
with Annette Lackovic 

If you’re in your 40s or 50s and struggling with weight and cravings, this podcast episode is tailor-made for you.

We delve into the effects of menopause and offer strategies for managing weight, cravings, and overall well-being. More than that, we dive into the science of habits, breaking down how they form and providing four essential steps to break bad habits and build positive ones.

By understanding the triggers, thoughts, actions, and rewards that shape your habits, you gain the power to proactively steer your behavior. This episode is your guide to thriving in your 40s and 50s, empowering you with practical techniques to make this phase of life fulfilling and healthy.

With this understanding, you’re empowered to proactively embrace positive shifts in your behaviour.

In this episode, you’ll discover:

  • Insightful strategies for managing weight and cravings during menopause
  • A comprehensive breakdown of the habit transformation process
  • Four essential steps to successfully break bad habits and establish new, positive behaviours
  • How to identify triggers, thoughts, actions, and rewards associated with habits
  • Practical techniques to navigate hormonal changes and boost overall well-being during your 40s and 50s

Mentions on the show:

Follow Annette’s new Facebook & Instagram
Get the Book : Atomic Habits

Shut Up and Write Your First Book with Natasa Denman

Shut Up and Write Your First Book with Natasa Denman

Unleash your creative magic with Natasa, an inspiring entrepreneur and author. Learn her secrets to writing a book in just 48 hours.

She also shares how she has created a multiple seven-figure business while traveling the world. Natasa’s book “Shut Up and Write Your First Book” addresses the mindset and self-doubt that can hinder the writing process.

Natasa’s journey as an entrepreneur is truly inspiring, and we take a moment to explore her path to success while also diving in to the juicy content that will help get you moving to write your first book.

What we’ve discussed:
[00:01:10] Writing and sharing personal journeys.
[00:04:05] Shut Up and Write Your First Book.
[00:04:40] Overcome self-doubt to write.
[00:07:05] The four obstacles of first time authors.
[00:09:48] Writing a book boosts self-esteem.
[00:13:40] Fear of selling and self-promotion.
[00:15:03] Stages of book publishing.
[00:16:22] Procrastination and accountability.
[00:19:18] Natasa’s business journey from optometry to fitness and to publishing.
[00:24:07] Writing a book in 48 hours.
[00:27:19] Natasa’s best piece of advice for startups and scale stage.
[00:29:10] Focus on one thing consistently.
[00:30:39] Natasa’s favourite thing to do when she’s not working.

Mentions on the show:

Follow Annette’s new Facebook & Instagram

Natasa’s FREE online workshop

Natasa’s FREE Shut Up and Write Your first Book e-book

Natasa’s Website

Natasa’s Socials: LinkedIn, Facebook

About Natasa

Natasa Denman is The Ultimate 48 Hour Author. A highly sought after professional speaker (CSP accredited), coach and mentor, Natasa is a 14-time published author and creator of the game changing business model, Ultimate 48 Hour Author.  She has helped over 800 solopreneurs become first time published authors in 15 different countries around the world including Australia, USA, UAE and Canada.

Five years ago, Natasa also founded her own publishing company, Ultimate World Publishing and her authors are now writing their second and third books. 

Appearing in all major media outlets across Australia including The Sydney Morning Herald, The Financial Review and The Age, Natasa is changing the way people do business in Australia and the world.  She now runs a multiple 7-figure business with her husband and 3 children from home having pivoted the business from an offline to an a highly successful online model during the coronavirus pandemic.

Impacting Lives and Creating a Legacy with Shar Moore

Impacting Lives and Creating a Legacy with Shar Moore

Shar Moore, a prominent female entrepreneur in Australia, shares her pivotal moment that changed the course of her life and led her to her true calling of empowering others through her media agency and the Feminessence Movement.

Shar attributes her drive to her belief in living life to the fullest and not being constrained by societal norms or rules. She believes in breaking boundaries and creating her own path.

In this episode, Shar dives deep into the power of changing the narrative and thinking differently about the impact we create and the legacy we leave behind.

What we’ve discussed:
[00:03:49] Childhood story and game changer.
[00:06:46] What drives Shar’s success.
[00:08:51] Girlfriend Hour TV and the isolation.
[00:13:03] The name Feminessence.
[00:15:04] Empowering women.
[00:17:22] Embrace feminine energy for success.
[00:22:00] Visibility leads to impact and legacy.
[00:23:19] The coffee table book.
[00:26:35] The power of thought.
[00:32:02] Take control of your life.
[00:33:37] The Impact One Million Show
[00:34:51] Shar’s two pieces of advice.
[00:38:44] Shar’s favourite thing to do when she’s not working.

Mentions on the show:

Follow Annette’s new Facebook & Instagram

See images of Annettes Singapore trip here

Pre-order Shar’s : That Impact Book

That IMPACT Show

The Girlfriend Hour® TV

Shar’s Website

Shar’s Socials: LinkedIn, Facebook, Instagram

About Shar

Shar Moore is an iconic and highly successful woman who has made a tremendous impact in the world through her multifaceted career as a creator, speaker, mentor, author, and publisher. Her dedication to empowering individuals, especially women, has earned her international recognition.

At the core of Shar’s achievements is the Impact One Million Project. This groundbreaking initiative brings together global speakers to address pressing issues. Through this project, Shar creates a platform for impactful discussions and solutions. Her upcoming book, ‘Impact,’ is set for release in May 2024, accepted by a prestigious US publisher.

Shar is also the visionary founder of Feminessence Magazine, empowering women to embrace their feminine energy. Through strategic partnerships, the magazine has reached millions globally, profiling influential women and providing valuable insights.

Additionally, Shar’s latest creation, The Girlfriend Hour® TV talk show, has gained remarkable traction, amassing 1.3 million views in just six weeks. Each episode delivers quality conversations that inspire entrepreneurs worldwide.

Shar’s impact extends beyond her own projects. She has been featured on renowned platforms, sharing her knowledge and inspiring audiences. She has received multiple international awards, solidifying her status as an iconic figure in business and entrepreneurship.

Shar Moore’s extraordinary journey exemplifies the power of passion, leadership, and dedication. As a creator, speaker, mentor, author, and publisher, she continues to elevate women’s leadership, inspiring generations to come.

The Art of Overcoming Fear and Taking Risks with Judy King

The Art of Overcoming Fear and Taking Risks with Judy King

Today, we delve into the significance of personal development and mindset in both entrepreneurship and life. Judy King emphasises that personal growth, including practices like NLP (Neuro-Linguistic Programming), is crucial for unlocking one’s potential and achieving higher levels of success. She also highlights the need to not only focus on actions, but also on who one is being.

Judy King also shares her personal journey as an entrepreneur and how she developed a passion for helping others. This passion led her to become a transformational coach and train other coaches.

What we’ve discussed:
[00:09:25] Fitness and personal development go hand in hand.
[00:11:49] Taking a leap of faith.
[00:15:11] Breathwork and relaxation.
[00:17:05] Shift focus to serving others.
[00:21:50] Lack of trust in ourselves.
[00:25:00] ‘Being’ in business.
[00:27:30] Transforming lives in 12 months.
[00:30:27] Stretching ourselves and taking risks.
[00:31:40] Embrace your own pace.
[00:32:57] GIFT for audience: e-book on Soul Alignment

Mentions on the show:

Follow Annette’s new Facebook & Instagram

FREE AUDIENCE GIFT:  Soul Alignment

Judy’s Socials: LinkedIn, Facebook, Instagram

About Judy

Judy King is driven by one obsession – disrupting the status quo and
rewriting the rules on how to create and live a F*CK YES life! She adores championing those that are here to DREAM BIG, GO BIG and HAVE IT ALL – on their own terms, by harnessing the answers from within.

Through training & developing world class transformational (life) coaches, Judy knows her calling to heal the planet is something that is only possible as a collective movement. Uninterested in purely ruffling feathers or creating discomfort, Judy is renowned for sharing strategies and insights which unlock possibility, along with tangible, actionable frameworks to level up.

Love At First Search with Meg Casebolt

Love At First Search with Meg Casebolt

Learn how to naturally optimise your exposure without being dependent on one social platform. Meg Casebolt uncovers the secret power behind search engine optimisation, and driving a ton of free traffic to your website.

This episode is a must-listen for anyone looking to enhance their online presence, and attract more customers.

What we’ve discussed:
[00:02:50] SEO isn’t dead and why!
[00:05:44] Easy ways to boost search engine optimisation.
[00:07:06] SEO myths debunked.
[00:11:15] Content marketing vs social media.
[00:15:45] How to diversify social media presence.
[00:23:00] A gazillion ways to differentiate marketing strategies.
[00:25:16] Being authentic in content creation doesn’t just mean sharing yourself it also means knowing is your natural strength
[00:27:18] GIFT for audience: SEO Starter Kit

Mentions on the show:

Annette’s new Instagram and Facebook page
FREE AUDIENCE GIFT:  The SEO Starter Kit
Get the book The Big Leap
Meg’s Website
Meg’s Social Slowdown Podcast
Socials: LinkedIn, YouTube, Facebook, Instagram

About Meg

Meg Casebolt is the founder of Love At First Search and host of the Social Slowdown podcast. Meg loves to help businesses spend less time trying to hack the algorithms and instead creates SEO content that attracts your ideal audience to your website while helping entrepreneurs cut their dependency on social media for their business visibility.

Revolutionising Natural Skincare with Mariam Elhouli

Revolutionising Natural Skincare with Mariam Elhouli

Starting with just $169 to launch her vegan organic skincare range in Melbourne, Mariam’s journey is one of determination, innovation, and making skincare accessible.

Discover the incredible story of Mariam Elhouli and her groundbreaking brand, Eve’s Skin.

Mentions on the show:

Follow Annette’s new Facebook and Instagram page
Connect with Mariam on Instagram
Mariam’s best selling book The Olive Tree
Check out Eve’s Skin and Mica Minerals

About Mariam

Mariam El Houli is an author, entrepreneur, and loving wife and mother. Of proud Lebanese background, Mariam lives in Melbourne, Australia with her husband and five children. Mariam obtained a Bachelor of Literature and Composition from Griffith University.

Mariam created global skincare business, Eve’s Skin, from absolutely nothing. Vegan, organic, and Australian made, Eve’s Skin offers premium skincare at affordable prices. She also co-founded Mica Minerals, an organic mineral makeup brand.

When Mariam isn’t penning her next bestseller, heading her prosperous skincare label, or doting on her family, you can find her whipping up delicious Lebanese delicacies in the kitchen. Mariam’s aim is to save the world one book at a time.

How to Fight FATflammation with Dr. Lori Shemek

Imagine increasing your fat intake and actually rapidly lose unwanted kilos!

Today we interview fat cell researcher Dr. Lori Shemek.

This interview is content rich!!!

Dr. Lori doesn’t hold back on all things health and fat loss.

Her passion is helping you improve your weight and happiness levels from the inside and out.

Discover why some of your healthy choices are not helping you lose weight…

…even worse creating a sugar addiction!

Learn about the metabolic effect that food has on you.

Dr. Lori also shares, why you really ‘feel better’ when you lose body fat.

We also dive in deep today about cooking oils, the ones to embrace and the ones to ditch.

PLUS stack more hot info… check it out below:

  • The negative energy that fat cells send off to your whole body.
  • What oils create arachidonic acid and what oils to swap them for.
  • The number one food you need to avoid in LIFE.
  • Why some of your healthy choices are not helping you lose weight and creating a sugar addiction.
  • Why fruit juice detox are making you fat and bad for your liver.
  • The Magic of Polyphenols
  • What Polyphenols food are and how they fights fat cells.
  • The one food that shrinks body fat (Yes… shrinks them!!!! Very Cool)

Mentions in the Show:

Follow Annette’s new Facebook and Instagram page
Mayo with Avocado oil – By Primal
Get the book How to fight FATflamation
Get the book Fire up your fat burn
Dr. Lori Shemek’s Website

Who is Dr. Lori Shemek?

Dr. Lori Shemek is a leading fat cell researcher and recognized authority on inflammation and its role in weight loss, preventing disease and optimizing health.

Dr. Shemek is the author of ‘How To Fight FATflammation!’ and the best-selling author of ‘Fire-Up Your Fat Burn!’. She is a leading health and weight loss expert and also known as “The Inflammation Terminator”. She has made it her mission to help clients lose weight and educate the public on the toxic effects of certain foods and lifestyle choices and how they create inflammation in the body resulting in weight gain. She is a leading authority on inflammation and its role in weight loss, preventing disease and optimizing health.

The Huffington Post has recognized Dr. Shemek twice as one of the Top 16 Health and Fitness Experts alongside such names as Dr. Oz and the Huffington Post has also recognized her as one of the Top 35 Diet and Nutrition Experts.

Dr. Lori Shemek, is a regular health contributor to Fox News, a health expert for the ABC TV show Good Morning Texas.

Dr. Shemek has been featured on CNN and Fox News, and in Dr. Oz’s Best Life Magazine, Health, Shape, Woman’s Day, Redbook, Ladies Home Journal, and numerous others.

Run Your Business Like a CEO with Paula Day

Run Your Business Like a CEO with Paula Day

Running a business with a CEO mindset involves thinking and acting like a CEO, which means taking a strategic and long-term approach to managing the business.

Today, Paula Day gives us some great examples of what you can do to help with your business growth and even more importantly buy you back some ‘Time & Space’.

We also discuss the importance of managing your love life as a woman in business. Building a business can be demanding and time-consuming, but it’s important to prioritise your relationship with your partner to keep it strong. I couldn’t help but go there today as Paula Day our business strategist, and a qualified CPA, was a dating coach in a past life… bring those two things together and you get one hell of a business coach!

Enjoy!

Mentions on the show:

Follow Annette on her new Facebook and Instagram page.
Paula’s Website
FREE AUDIENCE GIFT: “The Money Playbook

About Paula

Paula Day is a highly-skilled business expert and trusted advisor with a wealth of experience.

With 20 years in the field, 18 spent working on large scale infrastructure projects in business advisory roles for senior leaders, CEOs, and Government Officials, she has a wealth of knowledge to draw from.

Holding a Bachelor’s degree in Business Accounting and a CPA certification, she quickly rose to the top of the corporate ladder and mastered the skills needed for successful large scale operations. Additionally, she is a Master NLP Practitioner, Hypnotherapist, Social Media Expert, and Personal Stylist, bringing a unique and holistic approach to her coaching and consulting business.

Paula’s passion lies in supporting driven business owners to master their businesses and grow in a way that aligns with their values. With her experience and expertise, she offers the kind of advice and support usually only available to larger organizations.

Your Happiness with Katie Jefcoat

Your Happiness with Katie Jefcoat

Today we learn the science and philosophy behind what makes us happy. Katie shares with us strategies to help us build our happiness muscle, and also be consciously aware of the ‘seasons’ in our year and our life.

Mentions on the show:

Follow Annette on her new Facebook and Instagram page. It’s just launched today so please support 🙂
Katie’s Website
Subscribe to Katie’s list
Listen to Everyday Happiness Podcast

About Katie

Katie Jefcoat is the host of Everyday Happiness, the daily micro-podcast, a happiness curator, kindness crusader, speaker and author who supports mostly women move from feeling hectic to harmonious. Many people strive for balance and think overwhelm is just a part of life. Sadly, the hustle culture and our never-ending  to-do list are creating a life where our priorities are getting the leftover scraps of time. Katie introduces people to what she calls – Intentional Margins™ – a kind of life in which they reduce randomness, create harmony between their to-dos and their priorities and intentionally enjoy the meaningful parts of life – without feeling guilty.

As a happiness curator, Katie distills happiness science into bite-size nuggets for her audience. She’s obsessed with the idea that kindness is contagious and spreading kindness.  Katie is especially fond of kindness cards, her brand of happy mail.