In this episode, we’re breaking down the secrets to making your videos stand out on social media.
Learn the tricks to grab attention and keep viewers hooked. Plus, discover easy ways to turn those views into website action.
This is a must-listen for anyone wanting to boost their online game. Tune in for best tips from a certified social media expert Heather Porter.
Heather Porter has 15 years’ experience in digital marketing as a business owner, consultant and speaker. She is Founder of the agency Website Love and has built over 600 websites that have on average at least doubled lead conversions for her clients. She is also host of the podcast, The Hustle Rebellion, where she helps scaling businesses to stop hustling so hard for growth.
Heather loves to teach too! She is an Amazon Kindle #1 bestseller, co-author of 4 business books, and trainer of ‘That Social Media Show’ on the Bizversity business app. She is also 1 of 5 Meta Certified Lead Trainers in Australia and teaches Digital Marketing and Social Media Marketing at Sydney University’s Centre for Continuing Education.
What we’ve discussed:
00:04:09 What are the hottest contents to put out for social media marketing.
00:09:48 Value of video content.
00:11:18 Future of digital marketing with A.I.
00:17:46 Digital marketing evolution.
00:22:18 Conversion rate optimization.
00:27:20 Other effective digital marketing.
00:33:13 Rebel against the hustle culture.
00:39:12 Revisit systems regularly.
00:43:27 Heather’s best piece of advise.
00:47:00 Heather’s favourite thing to do that makes her happiest version of herself.
Mentions on the show:
Heather Porter : https://websitelove.com.au/