Category Archives: Blog

The Facebook 20% Rule

Need help with your Facebook ads? Today I share some of my most recent experience with the 20% Rule If you haven’t been using Facebook to grow your business then you are leaving some serious money on the table. Though if you are you are aware of the 20% rule on Facebook, which refers to when adding … Continue Reading »

Hello from Hamilton Island!

Hello from Hamilton Island! I have to say Hamilton Island has been our favourite family holiday to date, hands down! From snorkeling to swimming with a giant turtle, to accidentally swimming with a sting ray… NO JOKE! It had me screaming and swimming away making a hell of a lot of noise, to then being safe on land holding a koala at their … Continue Reading »

Headlines That Convert

This is the best way to help get your emails read. Did you know that 80% of your success in your email newsletter marketing and leadpages is based on your headline? The purpose of your headline is to do one thing…to read the next line. The next goal is to get them to read the line … Continue Reading »

Facebook Ads…For Dummies

Facebook ads have been the absolute BEST way to do cost effective target marketing for my business. Though let me share that I’ve certainly had my fair share of good and bad experiences.

I’ve had someone who was sooooo AMAZING that when they decided they wanted to give up marketing I cried. I’ve also experienced the complete opposite too, having so called ‘experts’ as they couldn’t get an ad approved (costing me to cancel an event date on an Australian tour back in 2013), to another who was costing me $11 per click…if you don’t know if that’s a lot of $$$ or not let me clear that up by saying that’s “RIDICULOUS!”